Instructed by Stella Nyongesa, Strathmore Business School
Starts September 2014
Customers are king. This course will help you understand how to better manage the markets in which you operate and the customers you serve. Learn how to identify market opportunities, how to acquire and satisfy customers and how to develop a winning brand.
The course is for African managers – junior, senior, and in between, for those running or starting their own businesses and for people who aren't yet managers but hope to become one soon.
Why take Managing Customers & Markets?
For entrepreneurs, this course will help you expand your customer base and build your business. For managers, you will develop new skills to help you become a better manager, stand out from the crowd and boost your career.