Enabling ambitious businesses across Africa to thrive
Learning that equips entrepreneurs and managers with the tools and training they need to succeed.
Together, our businesses will survive
Across Africa, entrepreneurs are fighting hard to save their businesses in the face of COVID-19. We’re helping businesses and entrepreneurs stay in business and get back to business with free, practical tools.
AMI is pioneering practical business and management learning for Africa. We equip entrepreneurs with key tools to build their businesses, we help companies build motivated and productive workforces, and we run work-readiness and entry-level programmes for young people starting their careers.
Meet our clients and partners
People trained
Countries reached
Business tools downloaded
Latest Updates
Africa’s “Business Survival Bootcamp” is virtual medicine for businesses fighting off COVID-19 slump
The African Management Institute (AMI) has launched a free online learning programme aimed at helping Africa’s businesses and entrepreneurs survive the impact of coronavirus (COVID-19).
Keep Thriving: AMI Learning & COVID-19
We're focused on helping ambitious businesses across Africa to thrive, even in the face of serious challenges like COVID-19. So let's keep thriving!
Kigali’s taxi motos showcase the spirit of African entrepreneurship
Entrepreneurs are innovating in Africa's mobility sector and the road ahead looks promising.
Learning is a journey, we travel with you.
AMI’s learning mobile phone application, AMI Learn, provides all of our programme participants and communities the learning-on-the-go platform that complements our blended learning experiences.
Success Stories
Just prior to enrolling in AMI’s Grow Your Business programme, Margaret Mugala was facing a serious crisis. Her business, Dimples Restaurant and Lounge in Nairobi, was struggling, and she owed $30,000 to the bank. “I was actually at the verge of collapse,” she admits.
How is AMI different?
AMI combines online and mobile tools with in-person workshops and on-the-job practice. Tens of thousands of people have been through our programmes, from executives to entry-level workers, in large and small companies across the continent.
Your toolkit for business
More than traditional training, AMI helps entrepreneurs, managers and professionals develop the habits they need to thrive on the job. We don’t do one-off trainings; we provide skills and practical tools you’ll use forever.
Bite-sized content on the go
Get the content you need, when you need it, via web and mobile. Choose from 65 online courses and 2000+ downloadable tools, developed with Africa’s top business schools and leaders. You can also create your own content with our easy-to-use tools.
Human-centred learning
No boring lectures. No death by PowerPoint. AMI programmes include experiential, engaging, interactive Learning Labs led by world-class facilitators. Expect role-plays and exercises, feedback and reflection.
How we work
AMI offers tailored tools and training to meet the needs of our clients and partners.
In-house programmes
We deliver end-to-end learning programmes for companies and development partners. Our most popular include programmes for small and micro businesses, as well as employee training for middle managers, senior leaders and frontline employees.
Open programmes
Join a cohort of professionals from across organisations by signing up to one of our flagship management or business programmes, offered regularly in Kenya, South Africa and Rwanda.
Customised Programmes
Work with us to create a programme that addresses your specific needs or learning outcomes, in a format that works for you.
Learning Academy
AMI’s digital Learning Academy platform helps ambitious companies cultivate a culture of continous learning. Mix and match core modules, or build your own content, to create customised learning journeys, online and offline.
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